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Not Just Humans: Nationwide Mother’s Day Campaign Highlights the ‘Hidden Mothers’ of India’s Dairy Industry

We are seeing a massive cultural shift in how India views its plate. The billion-plus views on Mr. Bachchan’s video prove that people are ready for this conversation. Our demonstrations in cities like Mumbai, Bangalore, and Delhi are simply giving a voice to the millions of ‘hiddenmothers’ in the dairy and meat industries who suffer in silence every day.

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